Panel & reach
Audiences others can't reach.
Bigfoot Surveys is our own recruited, profiled and rewarded community — the owned source behind DreamlockMR fieldwork. Precise targeting, quality screened at the source, extended globally through vetted partners.
Who we reach
Three panels, one standard of quality.
Consumer (B2C)
General population and finely-profiled consumer segments — reachable by demographics, behaviours, category usage and life stage.
- Nat-rep & boosts
- Category buyers
- Parents & households
- Gen Z / Millennials
- High-income
- Shoppers & switchers
Business (B2B)
Verified professionals and decision-makers by role, seniority, function, company size and industry — including hard-to-reach specialists.
- IT & tech decision-makers
- Finance & procurement
- SMB owners
- C-suite & senior mgmt
- HR & operations
- Industry specialists
Healthcare
Credential-verified clinicians and patients reached compliantly — from physicians and specialists to caregivers and condition-specific audiences.
- Physicians & specialists
- Nurses & allied HCPs
- Pharmacists
- Patients & caregivers
- Rare-condition audiences
- Payers & administrators
Why an owned panel changes what we can promise
We control the source, so we can stand behind it.
Owned & profiled
We recruit and profile our own members, so targeting is precise and the audience is one we can stand behind.
Quality at the source
Identity, deduplication and fraud screening happen before members ever enter a study — not after.
Engaged, rewarded members
A fairly-rewarded community that shows up, so incidence and response quality stay high.
Global fieldwork
Own panel plus vetted partners extends reach to multi-country studies across every mode of collection.
Tell us who you need to reach.
Send us your target audience and incidence — we'll come back with feasibility, timing and a plan across our panel and vetted partners.